Sam Etcheverry, football player (b at Carlsbad, NM 20 May 1930). Etcheverry turned professional with the MONTREAL ALOUETTES
in 1952, and later earned his nickname of "The Rifle" as a quarterback. His CANADIAN FOOTBALL LEAGUE
statistics show 1630 completions from 2829 passes for 25 582 yards, including 163 interceptions and 174 touchdowns. In 1956 he obtained the CFL single-season passing mark of 4723 yards, with a completion total of 276 in 446 attempts. In the same year, he also obtained the record for the longest completed pass, 109 yards to Hal PATTERSON
against Hamilton at Montréal. Etcheverry played in 3 Grey Cup finals, and coached the Alouettes to their 1970 Grey Cup win. He won several awards, including Schenley Player of the Year in 1954 and induction to the Canadian Football Hall of Fame in 1969.